In a world-first, four Maya Rudolph’s came together to take over Super Bowl LV. Four quarter-sized Maya Rudolph’s riding four quarter-sized ponies, on a mission for one magnificent pair of boots.
We were tasked with coming up with a concept and execution of the key art and movie poster for a teaser and the release of the spot during the 4th quarter of Super Bowl. Also with colaboration with Mirimar we created an art direction and conducted a photoshoot for their digital and OOH extentions.
KEY ART FOR THE FOUR QUARTER-SIZED COWBOYS STARRING MAYA RUDOLPH
ROLE: Art Direction , Design, Photoillustration, Social Media & OOH Collateral Produced for: MIRIMAR US CLIENT: KLARNA